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This podcast is dedicated to research in the field of general management. We provide you with information about our recent studies, interesting academic discoveries, as well as practical implications of research for managers and firms.
This podcast is dedicated to research in the field of general management. We provide you with information about our recent studies, interesting academic discoveries, as well as practical implications of research for managers and firms.
Episodes
Wednesday May 04, 2022
Research Methods: Questionnaires - Developing an Own Measurement
Wednesday May 04, 2022
Wednesday May 04, 2022
Good morning (afternoon, evening - select the appropriate option;)
In my today's episode, I briefly talk about the pros and cons of your own questionnaire development. I also give some advice on how to correctly adopt an existing questionnaire. As many of my students regularly ask me whether they are allowed to develop their own measurements, I shed light on why it might not be a good idea. Of course, it is great training to develop your own measurement. Yet, it is very hard and time-consuming. Yet, it is possible and we have some great scales even from our Bachelors as a part of their final thesis.
Enjoy, comment, share, and subscribe - it does matter!
Best
Eugene (Yevgen)

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